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Train Hard. Recover Smarter. Like an Olympian

You show up for your workouts. You lift, run, cycle, train, stretch, and push yourself because you care about your health. Read more

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Cold Plunge READY!

We’re excited to let you know our Conway location now has the Vigor Cold Plunge filled with water and ready to help expand your wellness in 2026!

It’s set at 42 degrees, and it does a ton of great things for your body! Read more

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Cold Plunge Facts vs. Myths: What’s Really True?

Cold plunges have moved well beyond elite training rooms. Today, you see them everywhere, from social media wellness trends to home backyard setups.

Athletes, wellness enthusiasts, and everyday homeowners are embracing cold water immersion as a tool to support recovery, manage stress, and boost energy. Read more

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Eric’s Recovery After His D1 Training Workout

Check out Eric’s Cold Plunge recovery after his D1 Training Workout. We followed Eric through his workout. Afterwards, we returned to Townley Pool and Spa, and he got into the Cold Plunge to recover and reduce muscle soreness and fatigue. Read more

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Supercharge Your Wellness and Recovery with Contrast Therapy

If you’ve been paying attention to the latest wellness trends, you’ve probably heard the buzz about contrast therapy — also called hot-cold therapy. Read more

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The Power of the One, Two Punch

You may have heard of the “one, two punch.” In boxing, this means that the power lies in the rapid succession of these two punches. 

Well, when it comes to cold and hot water soaking, the “one, two punch” takes on new meaning. In this article, we look at the impact of contrast therapy and its amazing health benefits. Read more

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The Cold Plunge is Here!

We’re so excited to let you know that the new cold plunge from Hot Spring Spa, called the VIGOR, is on our showroom floor and ready for visiting!
Read more

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